Sunday, 22 January 2012

5. How did you attract/address your audience?

From our audience research we found that our target audience would be men aged between 15 and 20 who prefer thriller opening sequences giving clues as to what the rest of the film's about. This meant that throughout the production of our opening sequence we had to consider how we would appeal to our target audience, therefore we decided as we were planning to include certain features within our opening sequence. Our opening sequence appeals to it's target audience through typical features of a thriller. For example, quick cut editing, fast paced music and suspense are all features of a thriller and attract our audience. We also realised that men tend to watch thrillers more than women. This is shown from our questionnaire results. The results also show that thrillers appeal to men more due to their mystery, suspense and exciting story lines, where as women tend to like comedies and romantic films more. This means that men are the bigger target audience for our film rather than women. Therefore we have tried to make our film more appealing towards men by including typical features of a thriller.







Once we had finished our film, we uploaded it to YouTube and asked various people to comment on it. These are a few examples of what some people said.


No comments:

Post a Comment